Merz Aesthetics
Merz Aesthetics is a medical aesthetics business with a long history of empowering health care professionals, patients and employees to live every day with confidence. Clinically proven, its product portfolio includes injectables, devices and skin care treatments designed to meet each patient’s needs with high standards of safety and efficacy. Tasked with establishing the brand presence of Merz Aesthetic’s APAC on instagram, I was the key copywriter and creative for the account.
✔ Social media copywriting
✔ Creative content strategy
✔ Trend research
✔ Content writing
Client: Merz Aesthetics
Year: 2024
Pharmaceutical Manufacturing
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Pharmaceutical Manufacturing 〰️
Campaign and Sparks AR content development
Conceptualised the overall creative idea and strategy for social media for product campaigns, including the development of AR filters.
✔ Creative content strategy
✔ Copywriting
✔ UI Writing